Franchising is a jungle. We’re expert survival guides.
Here you’ll find an approach to franchising a business that is unparalleled in the industry. We focus on developing our clients into franchisors, not just building new franchise concepts. In other words, we care about our clients as people. If you’re thinking about franchising, bear this in mind: Success is the result of careful, personal decisions based on facts, never salesmanship.
Franchising a business is like a jigsaw puzzle. All the pieces must be present and they all must fit together.
Demand a truthful feasibility study focused on YOU.
We were the first consultancy EVER to insist on franchise feasibility while others were (and still are) selling prospects on the idea of franchising to earn a fee. Now, as is the case with so many of our methods, others imitate us in calling for feasibility. But when you look closely, they are still in a sales mode. The difference between honest assessment and salesmanship is always evident. Bibby Group has NEVER told a client to ‘franchise a business’, but we have often advised against it. In the end, are you being sold on franchising or are you being presented with facts?
Franchising a business takes time. Be patient and listen.
Serious prospective franchisors appreciate our thoughtful approach to decision making. While we don’t encourage franchising a business, we’re not afraid to advise against it if there are good reasons. Prospective franchisors are influenced by encouragement and that can be a problem. Read this article.
The failure rate for franchisors is extremely high. Give yourself every chance to be successful.
The Franchise Disclosure Document (FDD)
Specific legal documents are required to comply with federal and state laws. While many franchisors dislike this part of the business, we see the FDD as the backbone of the franchisor’s statement. It’s a complicated field.
Your job is to mentor your franchisees. Our job is to mentor you.
If you’re spending time alone wrestling with problems that a mentor can help you solve then you’re doing yourself and your franchisees a disservice. Our counsel will help you sleep at night. Here you’ll have a friend who knows you and your business.
How to make a comeback after franchising a business.
Franchisors stall for many reasons including concept, planning, services and relationships. If you’re fighting fires you cannot focus on planning and growth. (Your franchisees can be successful if you’re successful. Don’t let them down.) There are three choices when things are bad: jump ship, ride it down, or solve the problem. If you call us, we’ll work to stop the bleeding and create a new plan. If you’re up to the task we’ll be there.
Franchising a business demands strong relationships
One of the worst illnesses for a healthy concept is the onset of hard feelings. To heal this problem, calm and neutral ground has to be found where people can begin to talk. We understand Franchise Relationships. If you’re suffering with bad franchise relationships, you know it’s a nightmare. We can probably improve the situation.